Lowenstein Sandler represented Omsom, Inc., the proud and loud Asian food brand that has quickly garnered a devoted following for its Cooking Sauces, Saucy Noodles, and bold cultural commentary, in its acquisition by DDC Enterprise, Ltd., (NYSEAM: DDC) (“DayDayCook”).
The two companies, which share a mission and vision, are natural partners. They believe that, together with DDC's expanding portfolio, they are poised to become a leading force in the Asian food industry.
The acquisition itself, which consists of a combination of DDC’s cash and stock, is expected to accelerate new product innovation for Omsom and to streamline processes and improve financial metrics.
Originally launched as a direct-to-consumer business, Omsom expanded into retail nationally just two years later. By the end of Q1 2024, grocery channel revenue was up 324% year-over-year, solidifying the team’s focus on retail expansion. The company’s two product lines—Cooking Sauces and Saucy Noodles—have reached 100K customers and 2,000+ stores nationwide including Whole Foods Market, Target, Sprouts, and The Fresh Market. Omsom expects significant innovations and continued revenue and retail growth in 2024.
DayDayCook is on a mission to share the joy of Asian cooking culture with the world, offering a suite of accessible and healthy ready-to-eat, ready-to-cook, and ready-to-heat products that cater to the global palate. DayDayCook has evolved from a culinary content authority to a multi-brand powerhouse, curating a broad range of products that champion authenticity, nutrition, and convenience.
The Lowenstein deal team included Eric Weiner, Meredith Beuchaw, Lesley P. Adamo, Darren Goodman, Mark P. Kesslen, Michael Walutes, Raquel Smith, Claire Dronzek, Crystal McDonald, Nathan Shultz, Stephanie Stephenson, and Eric Sands.
