Lowenstein represented sunscreen brand Vacation in its $6 million Series A capital raise, led by Silas Capital, bringing the brand’s total fundraising to $11.2 million.
This month, the brand expands to 700 more Ulta Beauty locations, its largest national partner, bringing its total door count to 1,200-plus stores. It recently launched its Super Spritz SPF 50 face mist, the label’s first daily product meant to take customers from the “beach to the boardroom and vice versa;” in April, it will introduce an After Sun Gel.
With its innovative, fun-filled approach to product development and brand positioning, Vacation expects to hit $20 million in retail sales by the end of the year.
The Lowenstein deal team included Eric Weiner, Samantha Fox, Megan Williams, Sean Campbell, Katheen A. McGee, Matthew P. Hintz, and Chynara Tolubaeva.
About Lowenstein Sandler LLP
Lowenstein Sandler LLP is a national law firm with over 350 lawyers based in New York, Palo Alto, New Jersey, Utah, and Washington, D.C. The firm represents leaders in virtually every sector of the global economy, with particular emphasis on investment funds, life sciences, and technology. Recognized for its entrepreneurial spirit and high standard of client service, the firm is committed to the interests of its clients, colleagues, and communities.
