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Juan B. Soto

Counsel

New York
T: +1 646.414.6891 F: +1 973.597.2400 jsoto@lowenstein.com
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Juan Soto leads complex corporate transactions such as venture and growth capital financings and formations, early-stage investments, mergers and acquisitions, public and private equity financing, and debt transactions for both domestic and international clients.

Advising investors and founders across a range of innovative sectors, mainly in the technology and venture space (fintech, proptech, e-commerce, blockchain, mediatech, machine learning, life sciences, and edtech, to name a few), Juan provides both legal perspective—on matters involving corporate governance, structures and instruments, and financing terms—and commercial perspective, especially on cross border issues such as international regulations and operational requirements.

Fluent in Spanish, Juan frequently represents Latin American entrepreneurs and international investors pursuing business opportunities in this region. He has presented on the fundraising process for early-stage startups based in Latin America at international conferences like the Peruvian Association of Seed and Entrepreneurial Capital (PECAP), the most important annual venture capital forum in Peru.

Juan is well known throughout the global venture community through his participation in such initiatives as Lowenstein’s Venture Crush: he leads VentureCrush Américas, an annual gathering of founders, senior execs, angels, VCs, and other investors focused on supporting and growing the startup and growth company ecosystem in Latin America and the Hispanic/Latinx communities in the U.S. He is also active in VentureCrush FG, the New York City based accelerator; and he is a mentor for Parallel 18, a global accelerator program that offers Puerto Rican and international entrepreneurs access to high-quality business training, mentors, business contacts, and investors to help startups scale from Puerto Rico.

Representative Engagements

  • Represented global venture capital firm GGV Capital as lead investor in a $125M investment in the credit card-led fintech, Stori, one of the largest Series C equity financing rounds in Latin America at the time
  • Represented VTS, the commercial real estate industry’s leading technology platform, in its agreements to acquire both Lane, a workplace experience platform for landlords; and Rise Buildings, a property operations and tenant experience technology company
  • Represented Canela Media, Inc., an industry-leading, minority-owned digital media technology company, in the completion of an oversubscribed $32 million Series A funding round
  • Represented LayerZero Labs Ltd., a provider of omnichain crypto networks, in its $135M Series A round
  • Represented 645 Ventures, an early-stage venture capital firm, in its Series A preferred stock financing investment in Skydropx, a Mexico City-based logistics management platform
  • Represented Silicon Valley-/New York City-based growth investor PeakSpan Capital in an investment transaction in which PeakSpan, Morgan Stanley Expansion Capital, and others invested more than $42 million in Ecwid, a San Diego-based company that provides online selling solutions for small-business owners around the world

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Education

  • Cornell University Law School (J.D. 2011); general editor, Cornell Journal of Law and Public Policy

    Harvard University (B.A. 2007)

Affiliations

  • Member, American Bar Association

Admissions

  • New York
  • Massachusetts

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